4 The Love Of Animals

MAY 23, 2017

Managing your company’s employer brand is no small feat. We see that evidenced by the fact that more than half of candidates believe employer brand to be the most significant deciding factor when choosing an employer. If you’re an employer branding professional, these facts are nothing new. To help you achieve this, we’ve put together a list of some our most-loved and highly successful resources to inspire, educate, and help you reach your employer branding goals.

Branding 100

Branding 2017 Chicago Campaign 100

4 The Love Of Animals

AUGUST 7, 2015

This adorable Friskies and PetSmart, co-branded video follows a loveable dog named Happiness who recognizes Grumpy Cat in the aisles of a PetSmart.

2015 141

2015 Cats Branding Animal 141

4 The Love Of Animals

SEPTEMBER 22, 2011

Dog Development graphic created by Pet365 – a UK stockist of stunning dog beds and brands like Hamish McBeth. Click here to view the full post. just for fun

Puppies 164

Puppies 2011 Branding Dogs 164

4 The Love Of Animals

DECEMBER 20, 2011

The 12 dogs of Christmas graphic has been created by Pet365 – a UK stockist of brands like Planet Dog and Hamish McBeth. A very cute take on the classic Christmas song!

2011 151

2011 Branding Dogs 151

4 The Love Of Animals

DECEMBER 8, 2012

Beneful brand dog food is launching a video series featuring some fun-loving dogs that spread random acts of play in the most unexpected places. As you can see, there’s a lot of cuteness involved! Now, go PLAY with your pup (or kitty, or whatever adorable pet you have)!

2012 141

2012 Branding Pets Dogs 141

4 The Love Of Animals

JUNE 30, 2012

Five grand prize winners will each receive a $5,000 cash prize, a one year supply of Purina® Cat Chow® brand cat food for one cat, and have their cat relationship story told through a Purina Cat Chow brand online video. This one is for you dear cat lovers!

2012 141

2012 Cats Branding Collecting 141

4 The Love Of Animals

MAY 19, 2011

To recognize and celebrate these special moments, Beneful® brand dog food is announcing its Dream Dog Park Contest that invites dog owners to share ideas for the ultimate dog park for their daily adventures with their best buddy.

2011 182

2011 Dogs Branding America 182

Critter News

NOVEMBER 7, 2008

Here's an article highlighting some "earth friendly" makeup brands. Now, it may be that none of these brands are tested on animals (certainly not Sheila McCartney's Care right?), The article talks about health and safety, but mentions nothing about whether these products are animal-tested. It doesn't even raise the issue as an eco-concern. but the article made me question the assumption that "earth friendly" is naturally equated with "animal friendly.".

2008 100

2008 Branding Raised Animal Friendly 100

4 The Love Of Animals

OCTOBER 15, 2013

and a lovely Beggin’ branded bag to hold them all! Beggin’ has a special program going on with Sam’s Club through the end of October. You get to cast your vote to help get your dog’s favorite Beggin’ flavors featured in a special Beggin’ Party Pack that will arrive at Sam’s Club in March 2014.

2013 176

2013 2014 Branding Rights 176

4 The Love Of Animals

JUNE 25, 2012

There were some seriously adorable pets in attendance, in addition to many great pet brands and wonderful speakers. We had a great time meeting all the furry attendees at BlogPaws this year.

2012 151

2012 Ferrets Branding Pets 151

4 The Love Of Animals

AUGUST 27, 2011

Adkins will judge the semi-finalist entries using the following criteria: jingle describes the good times enjoyed by the entrant and his/her dog (50%); musical performance reinforces the Waggin’ Train brand’s wholesome fun personality (25%); and overall creativity/originality (25%).

2011 151

2011 Nashville Branding America 151

Critter News

JANUARY 12, 2009

A local distributor of a popular brand of dog food said Monday it had suspended sales of the product following reports that dogs who ate it had died from aflatoxin poisoning. said the company stopped selling Optima brand dog food last week and notified its customers not to feed it to their pets after receiving complaints that dogs became sick after eating it. The food in question is from Australia.

Branding 100

Branding Australia 2009 Pets 100

Animal Person

AUGUST 8, 2009

And to my surprise, she picked them out of her Whole Foods brand canned food loaded with animal products. Finally, it arrived--a medium-size bag (4.4lb for $22.95 + shipping) of Ami vegan cat food (via Vegan Essentials ).

2009 130

2009 Vegan Branding Cats 130

4 The Love Of Animals

SEPTEMBER 25, 2013

PetSmart has teamed up with brands like Martha Stewart, Disney Sesame Street and more, so you can find the perfect costume to match your pet’s personality this holiday. Baby is ready for Halloween thanks to the fun costume selection at PetSmart !

2013 151

2013 Pets Branding Rights 151

4 The Love Of Animals

APRIL 2, 2014

One lucky reader will win a one-year supply of Beneful brand dry and wet dog food and treats! Does your dog have the dinner doldrums? More than one-third (34 percent) of the U.S.

2014 158

2014 Branding Dogs Animal 158

4 The Love Of Animals

MAY 13, 2013

Care Package valued at $1,000 that will include Purina® Cat Chow® brand cat food, Purina® Tidy Cats® brand cat litter and general cat care items. Purina Cat Chow just launched “ 50 Years. 50 Shelters. ” a program that will support 50 cat-focused shelters nationwide and donate up to $200,000 in product and monetary donations to acknowledge these shelters’ dedication to the cats they serve and helping them find forever homes. Purina Cat Chow “50 Years.

2013 140

2013 Shelters Branding Litter 140

4 The Love Of Animals

NOVEMBER 6, 2009

Here is a bit more from the shop owner: Our brand, Otrada, is about creating the most stylish animal-inspired designs for you and your home. I found some at Target, some in catalogs, some in antique malls, but why wasn’t anyone creating a lifestyle brand for animal lovers?

Branding 130

Branding 2009 Horses Lifestyle 130

4 The Love Of Animals

NOVEMBER 6, 2009

Here is a bit more from the shop owner: Our brand, Otrada, is about creating the most stylish animal-inspired designs for you and your home. I found some at Target, some in catalogs, some in antique malls, but why wasn’t anyone creating a lifestyle brand for animal lovers?

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Branding 2009 Horses Lifestyle 130

4 The Love Of Animals

JUNE 27, 2013

Target and Purina have joined forces to create this awesome program which includes downloadable tools, and even a $1 coupon for any Purina ONE brand product. Project: Pet Slim Down is a free online program designed to help your pet lose weight.

2013 173

2013 Pets Emotional Branding 173

4 The Love Of Animals

JULY 19, 2011

To celebrate the millions of cat owners around the country that make good green choices for their cats, home and environment this summer, Yesterday’s News , a cat litter brand made with recycled paper products, is launching the “ Rethink Litter!

Litter 130

Litter 2011 Branding Cats 130

4 The Love Of Animals

AUGUST 13, 2009

This nationwide campaign from Purina’s Pro Plan brand promotes the amazing, but often untold, stories of pet rescue and raises awareness about its importance. The pet rescue organization that submitted the winning story will receive $5,000 in Purina® Pro Plan® brand pet food coupons.

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Rescue 2009 Philadelphia Branding 151

4 The Love Of Animals

SEPTEMBER 7, 2012

Be Happy is a new pet food brand by Nestlé Purina PetCare Company that celebrates happiness as a way of seeing the world. In addition, the brand offers the Purina Happiness Guarantee: if a consumer is not completely satisfied with his or her experience, Be Happy will provide a refund.

2012 130

2012 Branding Turkey Chickens 130

4 The Love Of Animals

JUNE 7, 2010

4 on Forbes’ list of 2009 “Best Branded Mobile Applications” after its 2009 launch as an iPhone application, now provides pet owners an even more engaging mobile experience through location-based utility, entertaining content featuring videos and photos, and relevant pet information.

2010 130

2010 Branding Pets 2009 130

4 The Love Of Animals

JULY 17, 2012

Purina ONE® beyOnd® brand dog and cat food and GOOD have teamed up to host the Shine a Light on a Shelter challenge and award a $10,000 grant to an animal shelter doing great work.

2012 130

2012 Shelters Branding Homelessness 130

4 The Love Of Animals

DECEMBER 13, 2012

To inspire folks to get more play in their day, Beneful brand dog food is launching a video series featuring some fun-loving dogs that spread random acts of play in the most unexpected places.

2012 130

2012 Branding Dogs 130

4 The Love Of Animals

FEBRUARY 28, 2012

We are thrilled to celebrate Friskies Plus Day nationwide with cat lovers,” said Kamila Nelson, Assistant Brand Manager for Friskies. “We Friskies is declaring February 29 “Friskies Plus Day”!

2012 141

2012 Los Angeles Cat Rescue Kittens 141

Animal Person

MAY 24, 2010

particularly in the name of a blog, as that's part of branding. Yesterday's lessons learned were primarily about blogging. Today they're about language. Lesson #7 Obsessing over language can become counterproductive. And this, coming from a person with a doctorate in Applied Linguistics. I can talk about language all day, every day. How it shapes our lives and our culture. How it changes because it's not static--it's alive.

2010 105

2010 Feral Cats Feral Greyhounds 105

Critter News

SEPTEMBER 7, 2009

As of this time, all Trader Joe's brand eggs come only from cage-free hens. Any conventional eggs sold in our stores are in a brand name carton, not under the Trader Joe's label. I decided to look online for some information regarding the "Organic Free Range Eggs" that Trader Joe's, my favorite store, sells. Here is what their web site says. A Note About Eggs At Trader Joe's we listen to what our customers tell us about the choices we give them.

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Eggs Humane Debeaking Cage Free 146

4 The Love Of Animals

APRIL 19, 2012

Jusani Culture is a haute lifestyle brand representing a new culture of supporters for a no-kill nation. Not only are their clothes fun to wear, but they help actual shelter pets through the money that is donated via each purchase.

2012 130

2012 New Mexico Lifestyle Mexico 130

4 The Love Of Animals

SEPTEMBER 17, 2009

Well, this is a great idea from the folks at All American Pet Brands. Now, with the launch of All American Pet Brands Grrr-nola™ Bars, Fido can get the same delicious and nutritious snack. As pet owners, we all worry about their health.

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Branding 2009 Eggs Pets 130

4 The Love Of Animals

DECEMBER 23, 2010

As a dog owner, and dog lover, I’m happy to support a brand like Purina ONE® that aims to make a positive difference in pets and the world we share.”. We got some great holiday news in our inbox this morning!

2010 130

2010 Denver Miami New York City 130

4 The Love Of Animals

JULY 12, 2010

The winning photo will be featured on the Chicken Soup site, and of course, let’s not forget the photographer will win the brand new digital camera too! We are happy to announce the Chicken Soup for the Pet Lovers Soul Digital Camera Summer BBQ Photo Contest! The prize?

2010 176

2010 Chickens Branding Pets 176

Animal Person

AUGUST 6, 2009

Earlier in the year Chiquita Brands International Inc. We interrupt regularly scheduled deconstructing, editorializing, commenting and ranting to bring you a letter from John Perkins : Dear Friends Speaking of Democracy, Honduras, and President Obama. In writing my new book Hoodwinked (Random House, Nov 2009 publication date), I recently visited Central America.

Honduras 101

Honduras Los Angeles Colombia Obama 101

4 The Love Of Animals

DECEMBER 7, 2010

The High Hopes brand donates 3.5% Would you like a fun way to celebrate a special day with your dog? What if you could also help shelter pets at the same time? If you said YES!, then High Hopes has just what you need.

2010 130

2010 Eggs Branding Shelters 130

4 The Love Of Animals

JANUARY 9, 2014

One aspect we realized we’d have to address is The Boy’s eating situation because there’s nothing in between his food and water ‘station’ and our brand new flooring. I’d like to introduce you to one of my two most favorite males on the planet: This is Cyrus.

2014 184

2014 Kittens Branding Chickens 184

4 The Love Of Animals

JULY 16, 2009

Dogs are part of the family, and now they’ve earned a seat at the dinner table as Chef Michael’s canine creations hosts the first pet-themed House Party™ dinner event for dogs and their owners,” said Shaun Belongie, Chef Michael’s Assistant Brand Manager.

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St. Louis 2009 Branding Turkey 130

4 The Love Of Animals

AUGUST 17, 2011

Fifteen finalists have been chosen and one lucky Grand Prize Winner will receive $10,000 cash and one year supply of Beneful® brand dog food. Beneful® Dream Dog Park Contest recently asked America’s dog owners a simple question – if you had $500,000 to create a dream dog park for you and your best buddy, what would you do? In addition, their ideas will help serve as inspiration for a half-million dollar makeover of a dog park that the entire community can enjoy.

2011 109

2011 Branding America Dogs 109

4 The Love Of Animals

JULY 21, 2011

We are happy to announce another great product from DOGSWELL , the national brand of premium dog food with added benefits. They just launched salmon-flavored NUTRISCA , which is in their line of foods made without grains. A no grainer!

2011 151

2011 Branding Meat Dogs 151

4 The Love Of Animals

JULY 27, 2010

Fun Time Dog Shop is a brand new online shop for modern pets (and people)! It’s stocked full of high quality dog treats, interactive toys & accessories and artistic dog themed products.

2010 169

2010 Puppies Dogs Breeding 169

4 The Love Of Animals

JANUARY 5, 2012

Using selective shaving, hair dye, and even an array of props and accessories, some obsessed dog stylists have created seemingly brand new animals out of the classic canine look.

2012 169

2012 Fur Dogs Branding 169