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Corporate Branding of Birds for Conservation: A Modest Proposal

10,000 Birds

No brand recognition at all.” And he does already have an entire genus of parrots named after his company for free.” “But of course you’ll want to tailor your selection for your particular branding needs. And having a bird named after you or your company shows that.”

Branding 166
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The Jewel Hunter: A Book Review About One Birder’s Quest for Pittas and Beer

10,000 Birds

Gooddie gets the book off to a quick start by describing his love affair with pittas (“the ultimate forest prize”), and detailing his decision to give up a good career as sales director of an audio manufacturing company (“my life was out of whack”). The endangered Gurney’s Pitta is losing habitat due to deforestation.

Hunters 202