Branding Experiments Pets Shelters 
4 The Love Of Animals
OCTOBER 26, 2011
At an NYC puppy shelter a few weeks ago, my mind was just about made up when I met Chester – The cutest Lab puppy I’d ever seen. After talking to the owner of the shelter however, I learned there was more to adopting little Chester, or any pet for that matter, than my love at first bark. Don’t let the dog eat your homework.
4 The Love Of Animals
FEBRUARY 6, 2012
Friskies is always looking for new ways to enhance play experiences for cats,” says Alison Coburn, assistant brand manager for Friskies. It’s a modified version of iPet Companion, created by AliceVISION™, which says its free app boosts adoptions, donations and sponsorships in pet rescue and adoption shelters worldwide.
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