Adoptable Experience Homelessness Shelters 
4 The Love Of Animals
JUNE 12, 2012
Rock & Rawhide , a 501(c)3 non-profit organization that aims to increase adoptions for dogs and cats in shelters by providing toys and other items that serve as a form of distraction therapy, reducing the stress and noise levels. Research has shown that if noise and stress are reduced, adoptions go up!
4 The Love Of Animals
MARCH 7, 2013
Rock & Rawhide , the charity that helps increase adoption levels of dogs and cats in shelters, announced today that it is included in Animal Care & Control of NYC (AC&C)’s latest advertising campaign, “New York’s Kindest” for their donations and assistance in increasing adoption levels through distraction therapy.
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