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"Change of Heart": New Book about Animal Activism

Critter News

For example, why is it so hard for our family members and co-workers – many of whom have companion animals that they love – to cut cruelty from their diets and go vegan? Change of Heart has received rave reviews from leading animal activists.

Advocacy 100
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From Today's New York Times

Animal Ethics

Few people know the depth of our work, as it is mostly our stunts that make the news. While cruelty to animals is a serious matter that should elicit widespread public outrage, efforts to reach the public through more serious means often fall on deaf ears in a world in which sex sells and there are both a war and an economic downturn.