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Rally to Rescue Story Contest

4 The Love Of Animals

“Doing More for Pets&# Rescue Stories Contest Puts Focus on Pet Adoption and Goal of Finding Homes for 300,000 Deserving Pets by the End of 2009. This nationwide campaign from Purina’s Pro Plan brand promotes the amazing, but often untold, stories of pet rescue and raises awareness about its importance.

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Annual Animal Care Gala in NYC

4 The Love Of Animals

The event is to be held at Pacha on Thursday, October 22, 2009, and all funds raised will benefit the city’s broad rescue, shelter and adoption services. Accessorized with professional models, watch a variety of happily-adopted animals strutting their stuff as they compete for the “best in show” on the runway.

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Pet-Related Charities Receive Early Holiday Present

4 The Love Of Animals

On December 20th, Americans voted online to raise funds for five national pet-related charities. Adopt A Pet: $43,800. To tap into Americans’ desire to give back, the “$1 Million in ONE Day” campaign, which celebrates Purina ONE®’s newest product beyOnd™, kicked off in New York City with actor Josh Lucas. Delta Society: $7,800.

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